Carti in categoria Marketing-comert

Prezentare: Information Systems are software products intended to store and handle data in an organization. They must meet the informational needs of all levels of management - operational, middle and top and they must be designed accordingly. The Management Information Systems are second level information system, designed to provide information required by managers for planning and decision making. They relay on Operational Information Systems when dealing with primary data, but their main feat...

Prezentare: Cele mai multe intreprinderi functioneaza intr-un mediu economic in care schimbarile, imprevizibilul si incertitudinea reprezinta singurele certitudini. In acest mediu, una din principalele provocari care sta in fata unei organizatii este tocmai supravietuirea sa. Cerinta reinventarii permanente, necesitatea de a raspunde cat mai rapid unor situatii neasteptate, confruntarea zilnica cu imprevizibilul fac ca ingeniozitatea, experienta, flerul managerilor sa joace un rol important in v...